How It Started: Coats, Christmas, and Five Girls Who Mattered

Before Beauty In Me Foundation had a name people knew, before there was a website, an Academy, or a Back-to-School Beauty Day, there were five girls.

It was December 2024, and we wanted to do something simple: make sure five girls had warm coats and clothes for the winter, and feel a little bit of Christmas joy along the way.

Two of the girls were able to come to the event in person. We had a Christmas tree, we served food, and for a little while, it just felt like family. We took pictures that day that we still look back on, not because they were perfect, but because they were real.

The other three girls couldn't make it, they didn't have a way to get there. So instead of letting that stop us, we packed up their coats and gifts ourselves and brought Christmas to them.

That part matters as much as the party did. Because that's really what this whole foundation is built on: showing up for a girl even when the road to reach her isn't easy.

We didn't know it yet, but that small December day was the seed for everything that came after. Every session in the salon chair, every Back-to-School Beauty Day, every girl who walks through our program now, traces back to five girls and some coats in the winter of 2024.

We're just getting started. And we're glad you're here for the next chapter.

"Where confidence begins in the chair."🩵

One small thing before you post it: check if you have written permission to share those girls' photos publicly. If any parent marked "no" on a photo release, leave that child's face out of the pictures you choose for this post.